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There is no denying that Africa is one of the most enigmatic and endlessly enchanting destinations. 

It is a place that feels withdrawn from the rest of the world, a place that is well away from the hustle and bustle that characterizes much of the Western world and one of the very last places where a traveler can retreat deeply into nature, reconnect with the earth, enjoy the utter peace and quiet, and yet still be treated to some truly indulgent, ultra-luxurious experiences.  

Whether you’re a first-time explorer or a seasoned safari-goer, Africa is a treat worth every moment and every cent you spend. 

Eastern and Southern Africa, in particular, are some of the best go-to regions. 

These areas are home to countries like Namibia with its otherworldly desert landscapes, South Africa with its cosmopolitan/safari feel, and Zambia which is famous for its raw, untouched beauty. Each destination on the continent tells its own unique story and while here you’ll find adventures tailored to every kind of traveller—from those adrenaline-fueled expeditions to serene, high-end escapes.

2025 in particular is going to be a year of exciting changes and trends, when it comes to African holidays. 

It is going to be a year of eco-conscious safaris, personalized heritage-inspired journeys, and adventure-packed “bravecations.” New trends and lesser-known destinations are also going to be redefining the African holiday experience. 

Get ready to explore (and love) Africa like never before, as we have all the information you need to help you pick out the best African holiday for your 2025 vacation. 


Click above cover to download our 70 page Venues Edition from 2009. A preview of our 2010 Yearbook Edition.

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2025 DATES
BOOK AHEAD! BOOK EARLY!

To increase tourism to Africa and to showcase “Destination Africa,” ATA partners with travel expos worldwide. ATA members are invited to display promotional materials at the ATA booth. 

 

TRAVEL & ADVENTURE SHOW 2025 USA


Atlanta - January 11 - 12, 2025

New York - January 25 - 26, 2026

Chicago - February 1 - 2, 2025

Phoenix - February 15 -16, 2025

Los Angeles - February 22 -23, 2025

SF/BAY - March 15 -16, 2025 

Dallas - March 22 - 23.2025

Washington DC - March 29 - 3O, 2025 

The Outdoor Adventure & Travel Show Canada

Toronto, Ontario - February 21 - 23, 2025

Vancouver, BC - March 1 & 2, 2025 

Calgary,  Alberta - March 29 & 30, 202  

Montreal, Quebec - March 22& 23, 2025

ITB Berlin
4-6 March 2025

London 4-6 November 2025

INDABA,   SOUTH AFRICA.   To be confirmed - May 2025