What
is the Best of Africa World Edition?
The WORLD EDITION ushers in a new era,
reflecting the global activities of the Africa Travel
Association and its partner organizations, plus new inroads
by our publishers. We've been active throughout North
America and recent invitations from China, Korea and Europe
are a springboard to new markets for Africa.
The
Events
Promotion
feature in our World Edition provides a timely overview. The
secret to success is a two year distribution cycle for every
issue, which extends the advertiser's reach and influence.
Having a free downloadable Online Version of each issue
through our websites and Corporate Press Display adds a
whole new dimension.
World Edition Sections
Provide a Varied Menu
1. Africa wide Destination
Section.
All participating African countries are featured in our
first section. These countries are encouraged to become
partners in global distribution of the magazines through
their tourist bureaus, embassies, airports and
airlines.
2. Exclusive Self Cover Inserts and
Supplements:
Presently there are two self-cover, stand alone inserts as
part of our World Edition. These are Ethiopia and Tanzania-
Zanzibar. Now at last, individual African countries can have
a publication of 36 or more pages devoted exclusively to
their travel and tourism attractions. Each production is
written for the North American market and beyond. Issues
will be available in large quantities for your tourist
bureau at much less than cost. As a marketing tool, this
will save a country thousands of dollars on printing
brochures.
3. Special Supplements:
Africa's Air Highways - a focus on transportation, African
Hotel Profiles - a photo guide to accommodation, and Africa
Fashion Showcase. By mid 2009, the
World Edition should contain five or more sections. At that
time, a deluxe hard cover version is planned for sale
worldwide. Complimentary copies will be mailed to prime
contacts.
World Edition
Activities
Each World Edition Section will be
launched at a major world event such as the World Travel
Market, where it is available to industry and government
contacts. All sections of the World Edition will be updated
and made available at further events. Distribution will
be for a minimum of two years. Advertisers benefit from a
greatly extended reach period.
World Wide Internet
Support
Each issue or section is
introduced on the official ATA website. It is also available
for download from participating advertiser websites. All
World Editions are on Corporate Press Display, world's
largest Internet kiosk for magazines and newspapers. We're
in top company, along with USA Today and other leaders.
Broadcast Support
We now include radio interviews
co-hosted by Mr. Africa, Ogo Sow, and Africa Travel Magazine
Editors. These provide additional support to our magazine
advertisers. through interviews and features. It's an
effective way to reach out to segments of the market and
encourage audience participation.
Contact us at
airhwy@dowco.com
100 to
1,000 Free Copies of Africa Travel
Magazine
Back
issues are available to Public and University Libraries,
Travel Training Schools, Trade Show Exhibitors, Tourist
Boards, Airlines, You pay freight only. Write
today
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