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Googled
us lately?
In
a search for "Advertising
Africa Travel, Trade and Tourism to
America" our
magazine's website ranked #1 and 2. Keeping such
success in the family, Air Highways, our second
great magazine website, ranked #3 and 4 on the same
search. These consistently high scores indicate the
success of Africa Travel Magazine's web and print
media combination .
According to H. E. President Kikwete of
Tanzania, "The western
media needs to focus more on success stories in
Africa. We are doing so many good things out here
which do not get enough publicity."
That's where Africa Travel Magazine stands out!
We're foremost in delivering "positive news" as
voice of the Africa Travel Association, which has
staged world class events in 33 African cities
since 1976. In addition, our ATA President and many
board members are African Tourism Ministers. Others
represent airlines, hotels, tour companies, media
and educators.
Since many of today's tuned
in, turned on professionals get their news, views
and background information via the Internet, our
website employs certain facets of North America's
top print media; the eye appeal of Conde Nast; the
life span of National Geographic and the variety of
Readers Digest. The visitor's attention is further
riveted by a wealth of cultural, wildlife and
nature photography, plus scenes of Africans in
action at events worldwide. We provide hundreds of
great images - and each gallery page is linked to a
specific country or region.
Best Wishes,

Jerry W. Bird, Editor
What is
WebTrends?
We have used this
service on our website for years and find it very
useful.
More->
Travel
Trade Show activities keep our printed magazine
high profile
The Power
of Positive Searches
Need
more proof? Valuable statistics are gathered by
regular searches on Google, MSN and Yahoo, North
America's most powerful search engines. The
quickest way to judge a web site's power, and
performance is to search using basic words. You
cannot get more basic than "Africa Travel," or
"Africa Fashion" - simple words that open the
floodgates to millions of web pages worldwide. See
the amazing search figures below and read our ""Did
you Know" items.
Africa
Travel Magazine 8 Online Search Results Reflect the
Value of our Printed Magazine, with its Expanded
Reach and Frequency
USA
African Tourism -
Google Ranked #1 and 2
African
American Travel
Market
-
Google Ranked #1 and 2
African
Diaspora Tourism
- Google Ranked #1 and 2
Africa
Travel Ministers
-Google Ranked #1 and 2
African
Embassies USA
-
Google Ranked #1 and 2
Marketing
Africa Travel to USA
-
Google Ranked #1 and 2
Marketing
Africa Travel to
Canada
- Google Ranked #1 and 2"
Marketing
Africa Travel to
Asia
- Google Ranked #1 and 2
Marketing
Africa Travel to Middle East
Google Ranked #1 and 2
Marketing
Africa Tourism to Europe
Google Ranked #1 and 2
Africa
Travel Fashion
-Google Ranked #1 and 2
Africa
Fashions and
Designers
-Google Ranked #1 and 2
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Send us
your favorite Ad Quotes airhwy@dowco.com
From Adotas
"The business model for web advertising is
loosely based on the comfortable
television model that we've all lived with
for over 50 years: people pay for getting
the content free by enduring the ads. The
publishers are happy to sell the ads and
the agencies are happy with a familiar ad
model that they know makes them money.
With web advertising, the clients on the
other hand, are still just putting toes in
the water unsure of the medium, but
increasingly driven there by a sense that
finally the paradigms are shifting and
they should be exploring the world of new
media.
At the same time, the
web advertising model has become even more
exciting to the advertising establishment
now that video is being incorporated to
the web. Now it really looks and feels
like an extension of the old TV model, so
Madison Avenue is tempted to breathe a
huge sigh of relief. Hallelujah! The
golden goose is not dead; it just
moved
to the Internet."
Link
to web
Podcasting
and Odeo
While still too much in its infancy to
be considered an immediate threat to the
radio industry, podcasting does present
the prospect of a growing army of
iPod-toting commuters who take programming
decisions out of the hands of broadcasters
and customize their own listening. Odeo's
founders say they believe that, as with
other old and new media, conventional
radio and podcasting can coexist in the
long term. If, through podcasting,
conventional radio programs are
increasingly stored and played back on the
listener's schedule, rather than the
broadcaster's, then the trend could have
the same time-shifting impact that
TiVo-style video recorders have had on the
viewing habits of television audiences.
But Mr. Williams said that the real
promise of podcasting might lie not in
what it means for conventional radio but
in the new forms of expression the medium
will permit. "We're going to let people do
what they do," he said, "and we'll see
what they do and hope they do it a
lot."
New York Times article
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