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Our Google score for Marketing Africa Fashion African Fashions and Designers Win World Acclaim By Muguette Goufrani Africans are painting the world in a kaleidoscope of bold, vibrant color combinations and dazzling patterns. The rich fabrics and virtually unlimited selection of turbans and other festive headgear, bright scarves, colorful wraps, wearable art and elegant gowns that brightened our days and lit up our evenings in Morocco, Kenya, Ethiopia, Nigeria, Cameroon, Cote d'Ivoire Uganda, Benin, Ghana, Zambia, South Africa, Tanzania, Guinea and other African destinations, were simply outstanding. What's more, so were the creators. During the past decade as publishers, we've had the privilege of meeting several of the brightest stars in Africa's fashion galaxy, and thanks to the magic of serendipity, more will surely appear in the near future. ...

African print patterns have always been a statement of culture, identity, and personal style.  In 2024, we're seeing these prints evolve into even more intricate, bold, and dynamic designs. From the classic Ankara to the mesmerising Kente, designers are pushing boundaries and blending patterns.   African prints have always been very beautiful and colourful, but this year we've already seen that this has been turned up a notch. Making the wearer of these colourful fabrics and gorgeous patterns feel royal. This is especially seen with launch of new silky Satin Royal fabric by Vlisco.    The traditional fabrics we all know and love are still very much alive, but we think we'll be seeing more fabrics with new patterns and colour pallets that will suit modern designs. Headwraps are more than just accessories; they're a nod to our heritage and a bold fashion statement. Whether you’re rocking a turban or a full headwrap, these pieces can elevate your look instantly. Fusion of Traditional and Modern Silhouettes It's amazing to see how traditional African silhouettes are being reimagined in modern fashion. Think flowing maxi dresses with bold prints or fitted blazers with African fabric. These pieces are perfect for making a statement while honouring cultural roots.   Bringing Back the Classics   African fashion trends for 2024 are seeing a delightful revival of vintage styles. We're talking about the rebirth of classic styles from the '60s, '70s, and '80s, but with a modern twist. And this will be reimagined with African print styles. Think high-waisted Ankara pants paired with chic, modern blouses, or retro-patterned maxi dresses that scream both elegance and cultural pride. Modern Fashion Photos