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Books
- Business
- Africa
Opportunities
- Marketing
- Africa
Trends Entrepreneurship
in Africa "Life is but a
journey - to travel is to live
twice." In
Africa, entrepreneurial opportunities are getting
better for Africans, Arabs, Europeans, Asians, and
Americans, but these opportunities are still not
nearly what they could be. Hopefully, in the
future, continued and even greater improvements
will be made in Africa's entrepreneurial and social
environment. In March 2002,
Quorum Books an imprint of Greenwood Publications
Group published the book, Entrepreneurship in
Africa: A Study of Successes (ISBN: 1-56720-536-4)
by David S
Fick. Entrepreneurship in
Africa is a study of those entrepreneurs who have
achieved success, wealth, and fame by organizing
and directing a business undertaking in Africa. It
is a story about successful entrepreneurs who have
assumed risk in pursuit of profit, who have tried
to conform to ethical business standards and who
have tried to contribute to the economic
development and improve the natural environment and
the education, health, and welfare of their
community and nation. The philosophies underpinning
their economic success and their endeavors to
improve their communities have been included
whenever correspondence with the entrepreneurs
related them. Entrepreneurship in
Africa is a journey through the economic world of
Africa. It is a search through Web sites, books,
newspapers, and periodicals for entrepreneurs who
have been successful in Africa, for the projects
and policies that improve their road to
opportunity, and for expert commentary on the best
ways to accomplish the economic and social
development of Africa. It is a self-educating
dialogue through personal meetings, letters,
e-mails, and phone calls with interested parties in
Africa and around the world on the future
well-being of the people living and working in
Africa. It is meant to encourage a dialogue so that
knowledge and ideas may be exchanged with the goal
of improving Africa and the world. I hope that, by
doing this, Africans and those who observe the
region can learn from past mistakes and current
successes and build a peaceful and better society
for all of Africa's people. Entrepreneurs are
the engines that get the economic trains moving.
Entrepreneurs organize and direct business
undertakings. They assume the risk for the sake of
the profit. Success often depends upon how skilled,
innovative, and passionate entrepreneurs are about
their ideas and dreams. An entrepreneur has
exceptional vision, creativity, and determination
and frequently creates entirely new industries.
There is no shortage of entrepreneurs in Africa; in
fact, over the centuries, there have always been
entrepreneurs in Africa. Given the opportunity,
entrepreneurs in Africa and from around the world
will drive Africa's economic trains
forward. Entrepreneurship in
Africa begins with an overall discussion of the
ways that the economic and social environment for
entrepreneurs in Africa may be improved. The study
continues with a basic description of the economic
and social environments and the entrepreneurial
opportunities in each of Africa's five regions with
profiles of successful entrepreneurs in each
region. The profiles endeavor to enumerate the
entrepreneurs' philosophy behind their economic
success and their sense of social responsibility to
improve their communities. Entrepreneurship in
Africa concludes with the prospects for the
continual improvement of Africa's economic and
social environment and the continual creation of
opportunities for skilled, innovative, and
passionate entrepreneurs in Africa to successfully
implement their ideas, achieve their dreams, and
bring benefits to their communities. In recognition of
everyone's support, royalties due to the author for
the sales of this book have been signed over to
Médecins Sans Frontières/Doctors
Without Borders to support medical relief missions
in Africa
(www.doctorswithoutborders.org). If you wish to
purchase and read the book please visit the
Amazon.com website: <http://www.amazon.com/exec/obidos/ASIN/1567205364 Notes from the
Author I am looking
forward to critiques from the readers of
Entrepreneurship in Africa: A Study of Successes
(March 2002) and also their wise suggestions for
entrepreneurs successful in Africa that I might
profile in future books. Generally, I look for
entrepreneurs that strive for excellence in order
to be competitive in regional, national and
international markets. Their enterprises are well
established, in good financial shape and enjoy a
reputation for quality, integrity and service.
Furthermore, the entrepreneurs act socially
responsible, support community development efforts
and create a work environment in which their
employees can learn and grow. To be more precise,
I try to tell about the following
factors: 1. What the
enterprise does (establishment, key dates, past,
current and future projects). 2. Growth of the
business, how the business has grown (turnover,
profits, the number of employees, or anything that
illustrates that the enterprise has
grown.) 3. Marketing
strategy (ways used to grow the business, i.e.
marketing & expansion strategies). 4. Hardships that
were overcome, difficulties that might have been
experienced in the past and how they were
overcome. 5. Team management
structure of the business. 6. Quality
certification and awards received. 7. Training that is
done within the enterprise. 8. Social
involvement, how the enterprise contributes towards
job creation and social upliftment. However, I
try to keep it interesting and not too factual,
therefore, I find that I sometime skip over some of
the factors I am considering in order to keep the
stories interesting. I am also
looking forward to readers' comments for inclusion
in future books concerning how to best create
economic environments and opportunities for
skilled, innovative, and passionate entrepreneurs
in Africa to successfully implement their ideas,
achieve their dreams, and bring benefits to their
communities. My next book, New
Africa: Continent of Opportunity, is to be
published in March 2004 by Rising Star Publishers,
7510 Lake Glen Drive, Glenn Dale, MD
20769. If you read my
first book, Entrepreneurship in Africa: A Study of
Successes (Quorum Books, March 2002), it is my
sincere wish that you correspond with me concerning
your view
points. Best
Regards Dave
Fick
David S. Fick,
Wharton 1961, Overland Park,
Kansas USA, EMail:
WhlgEagle@aol.com
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