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Canadian
Tourism Commission to Sponsor Culinary Tourism
World Summit, Sept. 19-21, 2010 in Halifax, Nova
Scotia June
15, 2010 (Halifax, NS, Canada and Portland, OR,
USA) &endash; The most heralded event in the 2010
culinary tourism calendar has received overwhelming
support from Canada's culinary tourism driving
force, the Canadian Tourism Commission. The
International Culinary Tourism Association (ICTA)
and Taste of Nova Scotia announced today that the
CTC has taken a leading role in the conference
coming on board as the Presenting Sponsor of a
major keynote address, specifically bringing well
respected Canada Food Network host chef Michael
Smith to participate in the September 19-21 event
in Halifax. "The
Canadian Tourism Commission is proud to play an
integral part in the inaugural Culinary Tourism
World Summit and very pleased to support Chef
Michael Smith's participation. Culinary Tourism is
a unique travel experience and Canada has it in
spades!" states Monica Campbell-Hoppe, Director
U.S. Media Relations, Canadian Tourism
Commission. Chef
Michael Smith will deliver the keynote address on
September 20 addressing the theme of the
conference, "One World, One Table &endash; Using
Culinary Tourism for Economic Development" and will
also be leading a panel discussion on September 21
with other world renowned chefs on key issues
impacting the culinary tourism worldwide. Chef
Michael Smith's presentation is not to be missed
and he adds, "Canada is one of the world's great
culinary tourism destinations. From coast to coast
to coast we are a land of food and flavours. We are
naturally hospitable and love to share our stories,
the personal connections that make our lo cal food
culture so strong and vibrant." Three
hundred international culinary tourism industry
professionals are expected to attend the first ever
World Summit, hosted by the International
Culinary Tourism Association (ICTA) and presented
by Taste of Nova Scotia. Registration continues
with early bird rates of only US$669 for non-ICTA
and US$569 along with the extra value of no HST
(tax) for Canadian delegates. And register by July
31 and be entered to win a Culinary Mobile Workshop
valued at US$90. In
addition to Chef Michael Smith's keynote address,
topics in both academic and general tracks to be
covered at the Halifax, Nova Scotia event
include ·
Noted Canadian Chef Michael Smith - will deliver
the Summit's keynote address ·
Food Inc.'s Robert Kenner &endash; the film's
producer discusses social responsibility and why it
is everyone's business to support local agriculture
and cuisine as much as is feasible - both at home
and on the road ·
The Future of Small, Local & Independent
Restaurants &endash; what successful independent
restaurateurs have done to ensure the success and
long-term stability of their businesses, in spite
of the fast growth of chains ·
Reaching the Culinary Consumer of Today &endash;
and Tomorrow &endash; how culinary travel marketing
strategies need to change to keep in step with
today's consumer expectations ·
Turning Residents into Culinary Ambassadors: The
Case of Nova Scotia &endash; what every destination
needs to know about how to leverage your own local
and no-cost word-of-mouth publicity ·
Break-Out Sessions on Social Media, Culinary Tour
Operations and best practices in culinary tourism
product development and marketing ·
Mobile Workshops &endash; 4 educative mobile
workshops will show delegates what small Nova
Scotian businesses have done to remain competitive.
Choices include Cool Climate Grapes; Going Organic;
Acadian Maple; and Fox Hill Cheese Case
Study "Taste
of Nova Scotia is thrilled the Canadian Tourism
Commission is supporting the "One World, One Table"
World Summit," says Janice Ruddock, Executive
Director of Taste of Nova Scotia. "Being the leader
in culinary tourism in Canada, there could be no
better partner than the CTC to bring the conference
to a whole new level for participants, speakers and
media." Visit
www.culinarytourismworldsummit.com to register with
early bird rates available until July 31, 2010 and
the chance to win the Culinary Mobile Workshop of
your choice, a US $90 value. For
more detailed information about the 2010 Culinary
Tourism One World, One Table event visit
www.culinarytourismworldsummit.com. For more
information about Taste of Nova Scotia, visit
http://www.tasteofnovascotia.com/. About
the International Culinary Tourism Association
(ICTA) The
International Culinary Tourism Association (ICTA)
is regarded by the tourism industry, as well as
media, as the world's go-to authority for
everything to do with culinary travel. The
Association provides culinary tourism community,
education, product development and marketing
assistance.
http://www.culinarytourism.org/ About
Taste of Nova Scotia Taste
of Nova Scotia is a unique, province-wide marketing
program, whose members are committed to offering
the very best culinary experiences and products
that Nova Scotia has to offer. The Taste of Nova
Scotia membership base includes more than 120
quality food producers and processors, as well as a
collection of the best restaurants in the province.
http://www.tasteofnovascotia.com/ For
more information please contact: Erik
Wolf, President International
Culinary Tourism Association erik@culinarytourism.org (+1)
503-213-3700 (Erik Wolf direct) or (503) 750-7200
(Association offices) OR Janice
Ruddock, Executive Director Taste
of Nova Scotia janice@tasteofnovascotia.com (+1)
902-492-9291, ext 111 Social
Media: Facebook:
www.facebook.com/CulinarySummit Twitter:
@CulinarySummit, @TasteofNS, @WinesofNS For
more information about Canada or the Canadian
Tourism Commission, please visit
www.canada.travel. Erik
Wolf President
& CEO International
Culinary Tourism Association FoodTrekker.com (+1)
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