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Great
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Above photo. Front
row (center) is Elyse White, ATA member from
Harlem, NY, who was in her mid nineties at the time
and had attended every ATA Congress. AARP, one of the world's
largest member organizations, today announced it
will host its first ever National Hispanic event,
Feria de la Segunda Juventud (Festival of the
Second Youth), on May 5-6, 2007, at the Puerto Rico
Convention Center in San Juan. With more than
8,000 people expected to attend, Feria de la
Segunda Juventud will offer attendees a chance to
get up close and personal with celebrity speakers,
performers and experience interactive
exhibits. "This
two-day festival celebrates much more than the
boomer and 50+ community -- it's about family,
intergenerational relationships and helping our
members live a full, healthy life," said AARP
President, Erik Olsen. "We're proud to offer
our 1.2 million Hispanic members and the entire
Puerto Rican community an event that specifically
speaks to the Latino community and we couldn't have
picked a better place to launch this than the
island of Puerto Rico." Feria de
la Segunda Juventud is packed full of celebrity
speakers such as Gloria Estefan, Don Francisco, Dr.
Nancy Alvarez, Chi Chi Rodriguez, Don Miguel Ruiz,
and Giovanna Huyke; concerts and entertainment;
panel discussions addressing issues of concern to
the Hispanic community including healthcare,
fitness, and more. Additionally there will be
educational seminars, interactive exhibits, custom
designed tours, and much more with all programs
presented in Spanish with English
captioning. In
addition to bringing a weekend packed with fun for
the entire family, Feria de la Segunda Juventud is
expected to generate more than $800,000 in revenue
for the island's tourism industry according to The
Puerto Rico Convention Bureau. With
approximately 10 percent of registrants expected to
travel to Puerto Rico from the U.S. and Virgin
Islands, there will be a notable impact on the
Puerto Rican economy. "Through
Feria, we're bringing the AARP experience to the
community and creating a new interactive event for
our members," said Emilio Pardo, Chief Brand
Officer, AARP. "We are proud to bring some of
the best programs and services to Puerto Rico in
the areas of health, finance and entertainment and
this event is a demonstration and a celebration of
our commitment to the Latino community." Scheduled
Events Feria de
la Segunda Juventud kicks off with the Opening Show
featuring Don Francisco, and continues with a
variety of fun and informative educational
sessions. Plus, don't miss Puerto Rico's most
acclaimed bilingual culinary expert, Giovanna
Huyke, "Giving Back to the Community" with
legendary golfer Chi Chi Rodriguez, and a "Morning
Fitness" session with Silverio Perez from Los Rayos
Gamma. Additional seminars include "Discover
Your Intimacy" with Nancy Alvarez; and "Favorite
Latino Authors Remember their Mothers" with
Esmeralda Santiago, Maria Escandon, Francisco
Goldman and Jaime Manrique. A complete
listing of the event's schedule can be found at
http://www.aarp.org/events.
Pre-Registration Consumers
can pre-register to attend Feria de la Segunda
Juventud online at http://www.aarp.org/events or by
phone at 1-800-931-9574 or 1-972-349-5554 (outside
U.S.). Feria registrations are $10 for a
family of four if registered by April 28,
2007. On-site
Registration Anyone
wishing to register after April 28, 2007 must do so
at the Puerto Rico Convention Center.
Registration will be available on-site beginning
May 4, 2007 from 1 p.m. to 5 p.m. and May 5, 2007
beginning at 6 a.m. The cost will be $20 for
a family of four. AARP's
event pricing complies with Puerto Rico's
"Regulation Regarding Discounts and Benefits for
People of Advanced Age." Special
Member Package Those who
choose to join AARP now or renew their membership
for $12.50 will receive four free registrations to
Feria de la Segunda Juventud. In order to
receive this benefit, membership must be purchased
or renewed when registering for Feria de la Segunda
Juventud online, by calling the numbers listed
above, or by FAX/mail. AARP members can also
choose to renew membership on-site at the
convention center. AARP
members are eligible to receive a seven percent
discount when booking their travel to Feria de la
Segunda Juventud on American Airlines. For
details on how to get this discount, visit
http://www.aarp.org/events. Media
Registration Media must
pre-register for press credentials online at
http://www.aarp.org/events. Credentials will
be available for pick-up at the press center at the
convention center in Puerto Rico on the weekend of
the event. About
AARP AARP is a
nonprofit, nonpartisan membership organization that
helps people 50+ have independence, choice and
control in ways that are beneficial and affordable
to them and society as a whole. AARP produces AARP
The Magazine, published bimonthly; AARP Bulletin,
its monthly newspaper; AARP Segunda Juventud, its
bimonthly magazine in Spanish and English; NRTA
Live & Learn, its quarterly newsletter for 50+
educators; and the website, http://www.aarp.org.
AARP Foundation is an affiliated charity that
provides security, protection, and empowerment to
older persons in need with support from thousands
of volunteers, donors, and sponsors. We have
staffed offices in all 50 states, the District of
Columbia, Puerto Rico, and the U.S. Virgin
Islands. Michelle Alvarez of
AARP, +1-202-390-0032,
malvarez@aarp.org/ Web site:
http://www.aarp.org
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