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Kenya
Jubilee Other
Features |
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The Magic of
Kenya showcased at Locations Trade
Show In order to boost
Kenya's consumer appeal, the Kenya Tourist Board
(KTB) along with several Kenyan film
representatives will be promoting Kenya as a choice
location to worldwide filmmakers and producers at
The Association of Film Commission International's
Locations trade show on April 11-13, 2003 in Santa
Monica, California. Producers
worldwide have had a long-lasting love affair with
the Kenyan landscape and its people. Kenya has made
several long-term impacts in the film industry with
award-winning movies such as "Out of Africa", "Born
Free" and the new, highly acclaimed German film,
"Nowhere in Africa", which recently won Best
Foreign Language Film at this year's Academy
Awards. "Kenya has been
attractive to film makers and producers for many
reasons," said Betty Buyu, Managing Director of the
Kenya Tourist Board, "The most important one being
the varied terrain and landscapes. Kenya offers up
images of every extreme: from enchanting beauty to
gritty ruggedness. But not only is our terrain
varied, so is our culture. We are host to over 80
different African tribes. Our land and people are
so colorful."
Last year alone
Kenya attracted over 300 filmmakers to Kenya. Its
abundant wildlife attracts an immense amount of
documentary filmmakers. To date, documentaries
consist of over half of the films shot in Kenya.
Yet although so many documentaries have been shot
there, Kenya has not been overexposed in feature
films, increasing its attraction as a top shoot
locale for scouting filmmakers. Recently, Angelina
Jolie traveled to Kenya with her adopted son,
Maddox, to film Paramount's "Lara Croft, Tomb
Raider: The Cradle of Life." The Tomb Raider movie
sequel will be released in theatres on July 25,
2003. Another film scheduled to be released later
this year, named "Love Actually", staring Hugh
Grant, Rowan Atkinson, Colin Firth and Liam Neeson,
also filmed part of the movie in Kenya. Not only is the
government welcoming of the industry, but there is
a wide support network within the country itself in
terms of film, production and post-production
houses. These sophisticated production companies
assist foreign filmmakers in scouting, shooting and
editing, which often help slash hefty travel and
lodging costs from a film's budget. These companies
are highly reputable, know the area well, help
scout perfect locales for specific needs, assist in
retaining appropriate transportation and provide
excellent location management during
shoots. By addressing
Kenya's accessibility, excellent infrastructure and
friendly nature, the KTB hopes to instill Kenya's
appeal as a unique destination for film. By
participating in the Locations Trade Show, the KTB
hopes that more attention will be drawn to the
area. The Kenya Tourist
Board will be representing Kenya along with Blue
Sky Film, Pontact Productions, the Kenya National
Film Association and the Kenya Film Production
Department. Let
a Smile be Your Umbrella!
Kenya
Tourism has launched an ongoing marketing campaign
under the umbrella of "Magical Kenya" - and what a
colorful umbrella it is - targeting the North
American market like never before. Africa Travel
magazine, web site and the (ATA) with its chapters
across two continents is |
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Kenya
Advance Edition (above) for ATA 30th Jubilee
Celebrations
The
Kenyan government understands the importance this
industry has on Kenya's image. Therefore, it has
made it simple for foreign production companies to
work within Kenya. By retaining a Film License
through the Film Licensing Officer, film crews can
access and shoot almost any region of Kenya at a
cost of $18 with an additional $5/day of
shooting.